Seller GuideOct 27, 2026Published by XENA Intelligence

Amazon Brand Guide

FBA · Intermediate · 3 min read · 7 steps

How to create an FBA shipment with Send to Amazon

Send to Amazon is a short workflow with long consequences. The boxes you describe in Step 1 are the boxes the fulfillment center expects to open, so the real work happens before you click anything.

Prep first, then the five screens, then the two traps sellers hit most.

Part 01

Step by step

7 steps, in the order Seller Central asks for them.

  1. 01Convert the SKUs to FBA

    Only SKUs already converted to FBA show up in the workflow. New to FBA? Register first from Settings, Account info, Register for FBA.

    Sources: Seller Central Help, Create shipments with Send to Amazon, Sell on Amazon, Fulfillment by Amazon

  2. 02Prep and label every unit

    Each unit needs a scannable barcode: a GTIN such as a UPC, or an FBA label. Amazon can label for you for a fee. Cover any old barcode so the scanner reads the right one.

    Source: Sell on Amazon, How to pack, ship and fulfill orders

  3. 03Step 1: Choose inventory to send

    Select the ship-from address, the marketplace and the SKUs. If a SKU always ships in the same single-SKU box, save a case pack template with units per box, box size, weight and prep details.

    Sources: Seller Central Help, Create shipments with Send to Amazon, Sell on Amazon, Send to Amazon shipment creation

  4. 04Step 1b: Pack individual units

    Shipping mixed-SKU boxes? The workflow tells you which SKUs can be packed together, and you choose one box or several.

    Sources: Seller Central Help, Create shipments with Send to Amazon, Sell on Amazon, Send to Amazon shipment creation

  5. 05Step 2: Confirm shipping

    Enter the ship date and choose small parcel or pallets. Compare the estimated costs, including Amazon's partnered carrier with its discounted rates.

    Source: Sell on Amazon, Send to Amazon shipment creation

  6. 06Step 3: Print box labels

    Review the box details and print a label for every box. Small parcel with Amazon's partnered carrier is now done.

    Source: Sell on Amazon, Send to Amazon shipment creation

  7. 07Steps 4 to 6: pallets and tracking

    Pallet shipments confirm carrier and pallet information, and print pallet labels when using a partnered carrier. Any small parcel or pallet shipment not using Amazon's partnered carrier ends by entering tracking details.

    Source: Seller Central Help, Create shipments with Send to Amazon

Part 02 Checklist

Tick it off: Before you click Send to Amazon

Your ticks stay in this browser, so you can work through it box by box.

0 of 8 done

Sources: Seller Central Help, Create shipments with Send to Amazon, Sell on Amazon, How to pack, ship and fulfill orders

Part 03

The picture

The same facts, drawn. Each chart links to the Amazon page it comes from.

The Send to Amazon workflow
1. Choose inventoryaddress, SKUs, packing
1b. Pack unitsmixed-SKU boxes
2. Confirm shippingdate, mode, carrier
3. Box labelsone per box
Partnered small parceldone
Pallets or own carriercarrier and pallet info, labels, tracking

Partnered small parcel ends at box labels. Pallets and your-own-carrier shipments keep going.

Source: Seller Central Help, Create shipments with Send to Amazon

Data desk by XENA Intelligence
Credits Amazon lists for new FBA sellers
Off inbound with the partnered carrier$100
Amazon Global Logistics credit$200
Inbound placement credit$400

Amazon's new seller FBA benefits for Professional sellers. Check eligibility on the page before you plan around them.

Source: Sell on Amazon, Fulfillment by Amazon

Data desk by XENA Intelligence

Part 04

Tricks the help page buries

The lines in Amazon's own documentation that most sellers scroll past.

  1. 1Thirty workflows at once

    You can keep up to 30 active Send to Amazon workflows and switch between them. Name them by supplier or date and you'll find the right one later.

    Source: Seller Central Help, Create shipments with Send to Amazon

  2. 2No walk-in deliveries

    Fulfillment centers don't take general public deliveries. Only professional carriers book delivery appointments, through Carrier Central.

    Source: Seller Central Help, Create shipments with Send to Amazon

  3. 3Mind the 181-day line

    Amazon charges an aged inventory surcharge on items stored more than 181 days. Send what sells in that window, not what's cheapest to ship in bulk.

    Source: Sell on Amazon, Fulfillment by Amazon

  4. 4Templates are for boring boxes

    Case pack templates save the most time on single-SKU boxes that never change. Mixed boxes go through Step 1b each time.

    Source: Seller Central Help, Create shipments with Send to Amazon

Part 05

Questions sellers ask

Tap a question to open it.

Why can't I find my product in Send to Amazon?

Usually because it isn't an FBA SKU yet. Only SKUs already converted to FBA appear in Step 1, Choose inventory to send. Convert the offer to Fulfilled by Amazon first, then reopen Send to Amazon from the Shipping Queue.

Source: Seller Central Help, Create shipments with Send to Amazon

Do I have to use Amazon's partnered carrier for FBA?

No, you can use your own carrier. The partnered carrier gives discounted rates, and new Professional sellers get $100 off inbound shipments through it. With your own carrier, you add tracking details at the end of the workflow.

Sources: Sell on Amazon, Send to Amazon shipment creation, Sell on Amazon, Fulfillment by Amazon, Seller Central Help, Create shipments with Send to Amazon

What is a case pack template in Send to Amazon?

A saved packing setup for a single-SKU box: units per box, box dimensions, box weight, and prep and labeling details. Ship the same box for that SKU again and the template fills it in for you.

Source: Seller Central Help, Create shipments with Send to Amazon

Can I book a fulfillment center appointment myself?

No. Amazon doesn't accept general public deliveries at fulfillment centers. Delivery appointments are booked by professional carriers through Carrier Central, so the carrier you choose handles it.

Source: Seller Central Help, Create shipments with Send to Amazon

Sources

Every fact above comes from these Amazon pages, opened on . Amazon updates them; if a step looks different in your account, trust Seller Central.

  1. Seller Central Help, Create shipments with Send to Amazon
  2. Sell on Amazon, Send to Amazon shipment creation
  3. Sell on Amazon, How to pack, ship and fulfill orders
  4. Sell on Amazon, Fulfillment by Amazon